Buyers
Find your buyer a hidden home in canceled and expired listings
Jody McNamerFounder, Done For You LeadsApproved by Jody McNamer4 min read
Here is a tip that adds outstanding value for your buyers and generates a consistent flow of seller leads at the same time: go looking where other agents are not.
When inventory is tight, everyone fights over the same active listings. Meanwhile there is a shadow inventory hiding in plain sight: homes whose listings were canceled or expired. The owners still want to sell — the last attempt just did not work.
Two wins from one search
For your buyer, you surface homes no one else is showing them. For your business, every one of those owners is a warm seller lead who just learned that selling is harder than they thought. One search, value on both sides.
Approach with a solution
Reach out on behalf of a real, qualified buyer and you are not "prospecting" — you are bringing a possible sale. That is the kind of call an expired seller is glad to take.
Reviewed by Jody McNamer
Every article here is checked and approved by Jody before it is published.
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